About Us
We are committed to bringing our community a quality publication that caters for a wide variety of tastes with a positive, compassionate and inclusive lens.
Thomas is our style-guide, historian and a cook by trade enjoys sharing his favourite recipes.
Jen, is the owner, editor and publisher of the magazine. A former nurse, business development and marketing manager for community housing management software, personal care attendant for some clients with dementia, cleaning business owner (Waterline Property Services). She considers it a priviledge to bring good news to the good people of the Waterline region and add value to businesses and groups who advertise with us.
Thank you for stopping by and please let us know anything you feel we could be doing better or what you particularly enjoy.
Jen Rutherford
jen@thewaterlinebasscoast.com.au
0438 682 597




Jen Rutherford - Managing Editor
Thomas Black - Style Guide, Historian and Food Editor
Our mission
We're on a mission to increase the amount of compassion in the world and reduce the ignorance and intolerance by raising awareness around diversity, equity and inclusion which spans environmental, race, religion, gender, and anything else that people fight over.
Our vision
A more connected and caring world where people can more and more notice the similarities we have with each the other rather than the differences.
Where beings who can't speak or stand up for themselves such as animals, plants, babies, the disabled and the elderly are treated with kindness and respect.


Image: Peter Dryad
Our team
Our strength lies in our connection.


Jen Rutherford
managing editor / business development


Thomas Black
Sub-editor / style guide / food editor


Geoff Ellis
Consulting contributor


Fat Boy Slim
Mascot
Image: Bruce Watson, bass coast photograpy facebook group
Community
Celebrating local life, supporting our environment, thinking kinder.
Diversity
Hope
0438 682 597
© 2026. All rights reserved.
PO BOX 2065 CORINELLA VIC 3984
